Scroll through any successful online store, and you’ll notice a pattern. The most compelling product images rarely show items in isolation. Instead, they present carefully curated collections: coordinated sets, lifestyle arrangements, and contextual displays that help customers envision products in their lives. Research shows this approach works - stores offering these comprehensive product presentations see up to a 20% increase in conversion rates and a 30% boost in average order value.
This article will show how to create beautiful multi-product shots with the Finegrain Editor.
Why Multi-Product Photos Are Crucial for Online Stores ๐
1. They Drive Sales Through Context
When customers can see products together, they’re more likely to make multiple purchases. Your marketing becomes more effective as you show scale, proportion, and how items complement each other. These lifestyle scenes don’t just display products โ they tell a story, helping customers imagine how these pieces could fit into their own lives.
2. They Build Brand Identity
Beyond direct sales impact, multi-product photos play a vital role in building your brand identity. They create a professional, cohesive shopping experience that sets you apart from competitors. This consistent visual style builds trust and enables unified marketing across all your channels, from your website to social media to email campaigns.
The Traditional Photography Challenge ๐
Creating these engaging multi-product shots has always been a significant hurdle for online sellers.
Photography studios or professional editing are expensive and lack flexibility
The traditional approach โ studio photography โ comes with significant barriers. You need expensive equipment or studio rentals, professional lighting setups, and expertise in product photography. Even with all the right equipment, you’ll spend hours on staging and arrangements. Once the shots are taken, you have minimal flexibility to make changes. And don’t forget the practical headaches: finding physical space for staging, carefully handling products to avoid damage, and coordinating inventory availability.
Editing solutions make the pictures look unnatural
Current editing solutions offer little relief too. Basic photo editors struggle with complex arrangements, producing unnatural results with mismatched shadows and inconsistent lighting. What should be a simple task โ combining product photos โ becomes a time-consuming ordeal of manual editing. Making quick updates is nearly impossible, and each edit degrades image quality further. The end result often looks artificial, with obvious scaling issues and unconvincing shadows.
The result? Most sellers face an impossible choice: invest heavily in professional photography services or settle for basic single-product shots, missing out on the proven benefits of compelling multi-product presentations.
How Finegrain makes multi-product photography easy ๐
Gone are the days of wrestling with complex photo editing tools or expensive studio setups. Finegrain transforms how you create product collections by thinking about photos the way humans do โ understanding depth, lighting, and how objects naturally interact.
Let’s tackle a real challenge: creating those eye-catching product collections you see in high-end catalogs and magazines. We’ll use ceramics as an example. Let’s see how we can combine these 5 pictures in one clean multiproduct shot thanks to the Finegrain Editor.
And this will be our stage:
Step 1: Remove the background.
Once I load the image on the Finegrain Editor, I can select the object of my choice by drawing a box around it.
In one click and a couple of seconds, we get the output image as a transparent PNG.
It is really easy to duplicate that for our 5 images.
Step 2: Blend your object into your scene.
Now we can start the real creation: blending our products into one seamless scene. Let’s start with the round vase.
When you click the Blend feature, all pictures that you have cut out are available to select.
You can then build your scene picture by picture by just clicking on them or dragging them onto the target scene. Resize the image as you like, and click Enter or the green arrow to launch the blending.
Notice how the shadows evolve, both on the table and the other objects.
Now you know how to create complex multi-product shots in seconds!
What does this mean for your business? ๐
Freedom to experiment Create unlimited arrangements without physical products on hand. Test different combinations, try seasonal variations, and update your photos instantly when your collection changes.
Professional results every time Each composition looks like it came from a professional studio shoot, with perfect lighting, natural shadows, and seamless integration between products. Your customers won’t see edited photos โ they’ll see beautiful product collections.
Massive time and cost savings
- Turn a 3-hour studio session into a 3-minute editing task
- Create months of marketing content in one afternoon
- Update product photos instantly without reshooting
- Maintain consistent quality across all your channels
Get started today ๐
We’re looking forward to seeing what you create! Whether you’re building:
- Collection displays for your online store
- Lifestyle shots for social media
- Seasonal marketing campaigns
- Category banners for your website
The Finegrain Editor gives you the power to create professional multi-product photos that tell your brand’s story and drive sales.